<p><strong>Si, Klaro!</strong></p><p><em>The name Klaro is inspired by the Spanish word “claro,” which means clear, understandable, obvious – and that’s exactly the approach to specialty coffee you’ll find here.</em></p><p>Actually, it’s just about me, hehe.</p><p>In most descriptions, I use "we," "our," "us," because Klaro is not just one person – it's a community of people who want to enjoy great coffee without unnecessary complexity. These are the people who help me at every step, my family and friends who support me, and most importantly, you (yes, you who are reading this right now). One day, I’d love to expand the team and say “we” in the sense of the coffee team building and developing Klaro. But for now… it’s just about me:</p><p><img class="img-responsive-full" src="https://st.kofio.cz/img_extra/5zLlCSD1M7UEOiGxhHrJusq3TAKvXf.jpg" alt="" /></p><p><strong>Klaro</strong> is a project built on simplicity, minimalism, and education. It originated from a passion for coffee and the desire to bring specialty coffee to people without unnecessary complexity. Klaro is led by <strong>Maks</strong>, an experienced barista, trainer, and winner of several coffee competitions in Poland, who has been building his relationship with coffee since 2015. His goal is to create a community that can enjoy coffee without getting lost in it.</p><p><img class="img-responsive-full" src="https://st.kofio.cz/img_extra/W5L12HzDhmVMbEYelv7nJSsw6AfXPc.jpg" alt="" /></p><p>Klaro focuses not only on quality but also accessibility and education. Every coffee goes through a two-step quality control process to ensure only the best lots reach customers. The menu includes simple and clear brewing recipes, carefully selected coffees, and an open approach to all the questions that may arise around specialty coffee. Klaro also supports long-term relationships with customers through a loyalty program and global delivery, so you can enjoy their coffee anywhere in the world.</p><p>The project is backed by rich experience. Maks has worked as a barista, trained other professionals, served as a marketing manager, and in competitions such as Polish AeroPress Champion, Sensory Battle Champion, or finalist of Coffee in Good Spirits, he has earned several awards. Klaro is not only a roastery but also a platform for everyone who wants to explore the world of specialty coffee without unnecessary barriers. <strong>Simple, clear, quality – that’s Klaro!</strong></p>