About Samurai Shoelace
Samurai Shoelace is an innovative coffee roaster that specializes exclusively in the production of coffee capsules with the character of select coffee. This Hungarian roaster combines the traditional values of selected coffee with modern technology and brings an exceptional coffee experience directly to your homes. Their mission is simple: to offer top quality that is available at the touch of a button. But what does the connection "specialty eye" mean in their slogan? It means that each capsule is the result of precision work, a deep knowledge of coffee and a determination to do things differently. Samurai Shoelace offers you more than just coffee – it's a story of passion, innovation and honest craftsmanship.
Coffee capsule heroes in Samurai Shoelace?
Behind the creation of this unique brand is a group of people who decided to change the way they look at capsule coffee. What started as an experiment during the 2020 pandemic quickly turned into a full-fledged project with its own equipment and an original approach. Samurai Shoelace creates capsules that not only taste great, but also bring the authenticity of premium coffee to your home.
- Márton Lonkai
Originally outside the gastronomy field, Márton ventured to open his first selection cafe Steamhouse Café in Budapest in 2016. His efforts and determination brought success as he won the Hungarian filter coffee championship and represented Hungary on the world stage. During the pandemic, he started thinking about how to bring the coffee experience to customers, which led to his pioneering approach to capsule coffee. Today, his obsession with perfection can be seen in every capsule.
- Bálint Juhász
Bálint's story began as a passion for coffee, which turned into reality with the opening of the Pöti Kávé café. His approach is friendly, open and focused on sharing coffee experiences. In 2017, he met Márton, and their collaboration quickly grew into a solid partnership. Today, Bálint is an integral part of the production and development of Samurai Shoelace products.
- Imre Csohany
Mechatronics engineer, master roaster and SCA instructor – Imre is the heart of Samurai Shoelace's technological side. After years of experience in Ireland and Hungary, he brings to the project not only his expertise, but also the precision that is the key to perfect coffee.
What makes Samurai Shoelace special?
Specializing in Capsules: Unlike traditional roasters, Samurai Shoelace focuses exclusively on capsules. Every step, from selecting the green coffee to roasting to filling the capsules, is strictly controlled. The result is top quality that you will feel in every sip.
Innovative technology: The roaster owns modern encapsulation equipment that allows production in an environment with low oxygen content, which preserves the freshness of the coffee. Each capsule is hermetically sealed to preserve flavor and aroma.
Environmental protection: Samurai Shoelace uses 100% recyclable aluminum capsules. These not only reduce the ecological footprint, but at the same time protect the quality of the coffee better than traditional materials.
Samurai Shoelace has a clear mission: to make select coffee available to anyone looking for top quality without compromise. Unlike ordinary capsule coffee, it emphasizes taste, quality of beans and precise processing. It all starts with a careful selection of green coffee that is roasted with its flavor profile in mind. The entire process from roasting to filling the capsules takes place in an environment with a low oxygen content, which protects the coffee from oxidation and preserves its freshness.
The offer includes two main product lines:
- Serious Coffee: Everyday coffees with premium quality, suitable for various preparation methods.
- Treat Selection: Limited edition coffees with unique flavor profiles and experimental processing methods.
Valuation
Since its inception, Samurai Shoelace has gained recognition not only among customers, but also in professional circles. In 2017, Márton Lonkai won the SCA Brewers Hungarian Championship and represented Hungary on the world stage. However, the team's successes do not end at competitions - the quality of their capsules is now known even on foreign markets, where the brand is gaining more and more popularity.
